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Zid is a Saudi-founded, cloud-based e-commerce platform that lets merchants across Saudi Arabia and the wider MENA region build and run online stores, alongside social-selling and point-of-sale tools, from a single dashboard. Launched in 2017 and headquartered in Riyadh, it has grown into one of the region's leading SaaS commerce providers and a direct competitor to Salla, with stores also operating in markets such as the UAE, Egypt, Bahrain, Kuwait, and Oman.
Beyond the storefront itself, Zid exposes a REST Merchant API that developers and integration partners use to read and update store data such as products, inventory, and orders, and it supports OAuth 2.0 authorization so merchants can grant third-party apps like Feedance scoped, revocable access to their store without ever sharing their Zid login credentials.
Zid stores hold product, stock, and order data natively, but getting that data into the exact structure and format each shopping channel, marketplace, or ad platform expects is a separate job. Feedance connects directly to your Zid store, reads your catalog and stock levels, and turns them into properly formatted feeds — so you are not manually exporting, editing, and re-uploading spreadsheets every time a price or stock level changes.
Because the connection is direct, updates made in Zid (a new product, a price change, a stock adjustment) flow through to your feeds without a manual export step, which reduces listing errors, out-of-stock surprises, and the ongoing maintenance overhead of running a multi-channel catalog from a Zid store.
Feedance connects to Zid using secure, token-based authorization. When you link your store, you approve access through Zid's own authorization screen, and Feedance receives a scoped access token rather than your store password. That token is what Feedance uses to read your product catalog, stock levels, and order data, and to keep your feeds synchronized going forward.
Access can be reviewed or revoked from your Zid store's connected-apps settings at any time, and Feedance only requests the level of access it needs to build and maintain your feeds.
Feedance works with exactly three data entities from any connected platform, including Zid:
Feedance does not access or use Zid customer records, coupons, shipping or tax settings, or any other store data outside of products, inventory, and orders.
Feedance keeps your Zid-connected feeds updated on a regular, automated schedule so that prices, stock levels, and new products stay current without manual re-exporting. Very large catalogs or high-volume stock changes may take a little longer to fully propagate across a sync cycle, but there is no manual export or upload step required on your part.
Feedance connects to your Zid store through Zid's own secure authorization screen. You approve the connection in Zid, and Feedance receives a scoped access token instead of your store password. That token lets Feedance read your product, inventory, and order data to build and keep your feeds updated, and you can review or revoke access at any time from your Zid store's connected-apps settings.
Zid stores product names and descriptions as separate Arabic and English fields, so if your store sells in both languages, check which language your feed is set to pull from. It is also worth knowing that variant details like size or color only sync for products that are actually configured with variants in your Zid dashboard.
Feedance works with exactly three types of data from Zid: products, inventory, and orders. It reads product details such as titles, prices, images, and SKUs, tracks stock levels for inventory accuracy, and reads order data to support order-related feed and reporting needs. Feedance does not access customer records, coupons, or shipping and tax settings.
Once connected, Feedance syncs your Zid store's products, inventory, and orders on a regular automated schedule, so there is no manual export or re-upload needed. To keep the feed itself accurate, make sure product information, stock counts, and variants are kept up to date directly in your Zid store, since that is the source Feedance reads from.
Yes. Zid operates beyond Saudi Arabia in other markets across the region, and Feedance's connection to Zid works the same way regardless of which market your store operates in, since it connects through Zid's standard store authorization and API rather than a country-specific setup.
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