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IdeaSoft is a Turkish SaaS e-commerce infrastructure provider founded in 2005. It has grown into one of Turkey's most widely used hosted online store platforms, serving tens of thousands of businesses with a fully managed storefront, built-in payment gateway support (such as iyzico and PayTR), native e-Fatura/e-Archive invoicing, and KVKK-compliant data handling. In 2025, IdeaSoft was acquired by Sipay Global, a Turkish fintech company, though its platform, admin panel, and API remain in operation under the IdeaSoft brand.
Because IdeaSoft is built specifically for the Turkish market, it ships with native integrations for local marketplaces like Trendyol and Hepsiburada, making it a common choice for merchants who sell across multiple channels and need their own store to stay in sync with those marketplaces.
Merchants running an IdeaSoft store often sell the same catalog across several sales channels. Keeping product details, stock levels, and order status consistent across all of them by hand is slow and error-prone. Connecting IdeaSoft to Feedance gives you a single place to manage product data and inventory levels, push updates out automatically, and keep order information flowing without manually exporting files or re-entering data in your IdeaSoft admin panel.
Feedance connects directly to your IdeaSoft store using secure API credentials that you generate from your own IdeaSoft admin panel. Once authorized, Feedance communicates with your store over an encrypted connection to read and update your product, inventory, and order data. There is nothing to install on your storefront and no changes are made to your theme or checkout flow — the connection works entirely in the background through IdeaSoft's own store API.
Sync frequency depends on your Feedance plan and the settings you choose for your IdeaSoft connection. Feedance can check for updates on a regular schedule so that product, inventory, and order data stay reasonably current, though very large catalogs or high update volumes may take longer to fully process on each sync cycle.
Feedance connects directly to your IdeaSoft store using API credentials (a Client ID and Client Secret) that you generate from your own IdeaSoft admin panel. Once you enter those credentials into Feedance, it communicates with your store over a secure connection to read and update your product, inventory, and order data. Nothing needs to be installed on your storefront or theme.
IdeaSoft only allows the store's primary administrator account to view or create API applications, and each API application is assigned either read-only or read/write permissions. If you want Feedance to update your products or inventory rather than just read them, make sure the API application is created with read/write access by an admin user.
Feedance works with three types of data on IdeaSoft: products, inventory, and orders. It reads and updates product details like titles, descriptions, prices, and images, keeps stock levels in sync, and reads order data for fulfillment and reporting. Feedance does not access customer records, coupons, shipping settings, or any other store data.
Feedance syncs your IdeaSoft data on a regular schedule based on your plan settings, so product, inventory, and order information stay reasonably up to date without manual work. If you make major catalog changes in IdeaSoft, you can also trigger a manual sync in Feedance to reflect them right away.
No. IdeaSoft was acquired by Sipay Global in 2025, but the platform, admin panel, and API continue to operate under the IdeaSoft name, so this does not affect existing Feedance connections. What can affect your connection is your own IdeaSoft store plan: if your store exceeds its API request or traffic usage limits, syncing may be delayed until usage resets or the plan is upgraded.
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