Catch feed problems before they reach your ads.

The product feed is the backbone of your ads and marketplace listings. When a source breaks, a field disappears or a price is wrong, every channel feels it, usually before anyone notices.

Feed Protection watches every update. It skips flawed entries, blocks an update when the numbers do not add up and emails your team before the problem reaches a campaign.

• Block updates when product counts drop or spike
• Keep the last good feed live until you review
• Skip broken items and log every issue
• Keep feeds compliant with Google, Meta and others

Every protection runs on every update, whatever the channel or the update frequency. Turn on the ones you need; they all report to the same log.

1. 01
   Compare with the last update

   Product counts and key fields are compared with the previous good version.
2. 02
   Validate every item

   Missing attributes, format errors and duplicates are found item by item.
3. 03
   Skip or stop

   Broken items are filtered out. If too much changed, the whole update is stopped.
4. 04
   Alert and log

   Your team gets an email, and every issue is kept in the logs for review.

Most feed incidents start outside the feed tool. Typical situations:

• Store platform sync fails halfwayProtection: Product count protectionBlocks the update and keeps the last good feed live
• Prices missing after an ERP changeProtection: Error filteringSkips the affected items, exports the rest
• Image server returns errorsProtection: Error filtering, LogsLeaves out items with broken image links and logs them
• Two sources send the same productProtection: Compliance validationMerges duplicates before the channel sees them
• Problem outside working hoursProtection: Feed issue emailsAlerts the team so it is fixed before the next sync