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Feedance

Five steps.
One loop.

Connect your product feed and GA4. Feedance scores every product, shows where you lose on price and stock, helps you fix the feed and sends it to 200+ channels.

  • Product · How it works
  • ~3 min read
  • Live in 1 day
  • 200+ channels · 70+ platforms

From raw feed
to what sells.

You do not rebuild campaigns. Feedance adds product-level signal to the feed your campaigns already use.

01Connect

Plug in
your feed.

Start with the product feed you already have. A product feed is the data file that describes every product you sell, and Feedance accepts it in the format that works for you.

Feed Optimization
See all integrations
02Score and segment

Score every
product.

Feedance gives every product a Product Score from 0 to 100, built from its views, add to carts and purchases over the last 1, 7 and 30 days. 4T Segmentation then places each product in one of four groups.

Product Score4T Segmentation
Explore Product Score
03See where you lose

See where
you lose.

A low score has a reason. Price War and Broken Size show the two most common ones, product by product.

Price WarBroken Size
Explore Price War
04Fix and create

Fix and
create.

Your feed opens in an editable interface. Correct missing or inaccurate data, then let rules, filters and enrichments shape what each channel receives.

Feed OptimizationCreative Suite
Explore Feed Optimization
05Send to every channel

Send the
signal.

Score, segment, price position and size status are written into the feed as labels. Google, Meta, TikTok and 200+ channels receive them on every sync, so campaigns can act on them.

Feed Protection
See all 200+ channels

Every sync scores
the catalog again.

New views, carts, purchases, prices and stock change the labels, and the labels change what your campaigns push.

+127%ROAS with 10% less spendNote Cosmetics
+32%ROAS by not advertising what it could not sellVivense
Good to knowFeedance does not touch your bids or budgets. It tells your campaigns which products deserve them.

Questions about
the process.

What do I need to connect to get started?

Your product feed, or a connection to your e-commerce platform, plus Google Analytics 4. Merchant Center and your ad accounts can be linked as well. Shopify, WooCommerce, Magento and 70+ platforms are supported.

Does Feedance manage my bids or budgets?

No. Feedance does not touch your bids or budgets. It tells your campaigns which products deserve them.

How often are scores and labels updated?

On every sync. Feeds update from every 30 minutes to weekly, or every 15 minutes from a delta feed, and each sync scores the catalog again.

Which channels receive the labels?

Score, segment, price position and size status are written into the feed as labels. Google, Meta, TikTok and 200+ channels receive them on every sync, so campaigns can act on them.

See which
products earn.

Connect your feed and GA4. We show Product Score, 4T, Price War and Broken Size on your own catalog.