NewProduct Score, 4T Segmentation, Price War and Broken Size are live.See what's new
Feedance
Loaded Commerce logoLoaded CommercePlatform · E-commerce data source
Loaded Commerce integration

Turn your Loaded Commerce catalog into feeds that know what sells.

Connect your store once. Feedance pulls products, inventory, and orders from Loaded Commerce, scores and labels every product, and keeps a tailored feed live on Google, Meta, TikTok and 200+ channels.

Loaded Commerce connection
Product source in Feedance
Connected
PR
ProductsCatalog details such as titles, descriptions, prices, images, and identifiers used to build and update your product feeds.
Synced
IN
InventoryStock levels and availability so your feeds reflect what is actually in stock.
Synced
OR
OrdersOrder information used for reporting and to help keep sales data aligned with feed activity.
Synced
Scored, labelled and sent to
GoogleMetaTikTok200+ channels
What is Loaded Commerce

Your store is the source. Feedance makes it ad-ready.

Loaded Commerce is a PHP-based ecommerce shopping cart platform that traces its roots to the osCommerce codebase. It grew out of the community project known as CRE Loaded, which extended osCommerce with additional storefront and management features, and was later rebranded as Loaded Commerce (also referred to in earlier versions as Loaded CE). The platform is offered as a self-hosted, open-source Community Edition as well as commercial and cloud-hosted editions aimed at small and mid-sized online stores.

Typical Loaded Commerce stores run on a standard PHP and MySQL server stack and include catalog, order, and storefront management tools, along with features such as multi-vendor support, multiple warehouse shipping, and an affiliate tracking system. Because of its osCommerce lineage, merchants and developers familiar with osCommerce-style admin panels will find the general structure of Loaded Commerce recognizable.

  • Connect once, no manual exports
  • Catalog changes reach your feeds on every sync
  • Product Score, 4T, Price War and Broken Size labels on every product
  • One source, a tailored feed for each of 200+ channels
How it fits

From Loaded Commerce to every channel, product by product.

1 · Data in
Loaded Commerce
Products
Inventory
Orders
+ GA4 and competitor prices
2 · Decide
Feedance
Product Score, 0–100
4T segment
Price War and Broken Size
Rules, filters, enrichments
3 · Feeds out
Your channels
Google Merchant Center
Meta catalog
TikTok catalog
200+ more channels

Loaded Commerce does not include native, ready-made tools for turning your catalog into optimized feeds for shopping channels, marketplaces, or ad platforms. Store owners typically have to export catalog data manually or rely on custom scripts to keep external channels in sync with what is actually in the store.

Connecting Loaded Commerce to Feedance removes that manual work. Feedance reads your product and inventory data directly from your store and lets you shape it into the feed formats different sales and advertising channels expect, without you needing to write or maintain custom export scripts.

What data Feedance pulls

The core data feed management needs.

Feedance reads three groups of Loaded Commerce data. Each one has a job in the feed.

DataWhat is includedUsed for
ProductsCatalog details such as titles, descriptions, prices, images, and identifiers used to build and update your product feeds.Feed attributes, variant feeds, titles and categories for each channel
InventoryStock levels and availability so your feeds reflect what is actually in stock.Availability in every feed and Broken Size flags on size runs
OrdersOrder information used for reporting and to help keep sales data aligned with feed activity.Sales and return context per product

Feedance works with three core data entities from your Loaded Commerce store. It does not access customer records, coupon or gift card data, shipping or tax configuration, or any other store settings beyond what is listed below.

Loaded Commerce has been released in several product lines over the years, including Community Edition, Pro, and B2B variants, as well as a newer cloud-hosted version. These editions can differ in admin panel layout and available modules, and official patches must be applied to match the exact edition and version in use. If you are unsure which edition or patch level your store is running, this can typically be checked in the store's admin area under the server or system information section before setting up a feed connection.
Because self-hosted Loaded Commerce stores vary in how they are configured, customized, and hosted, connection details and available data can differ from one installation to the next. If you run into an issue that seems specific to your setup, it is worth confirming your store's version and any custom modifications before troubleshooting further.
Setup

Connect Loaded Commerce in five steps.

Feedance connects directly to your Loaded Commerce store to read the catalog, inventory, and order data it needs to build and maintain your feeds. Once the connection is set up, Feedance can retrieve updated product and stock information on an ongoing basis so that your feeds reflect the current state of your store.

Because Loaded Commerce is self-hosted, the exact connection details (such as store URL and access credentials) depend on how your installation is configured. Feedance is designed to work with standard Loaded Commerce setups without requiring you to install additional plugins in most cases.

  1. 01
    Sign in to your Feedance account and choose to add a new platform connection.
  2. 02
    Select Loaded Commerce from the list of available platforms.
  3. 03
    Enter your store's connection details, such as your store URL and API access credentials, when prompted.
  4. 04
    Confirm the connection and allow Feedance to complete its initial sync of your products, inventory, and orders.
  5. 05
    Review the imported data in Feedance and begin configuring your feeds for the channels you want to reach.
Sync frequency

How often does your Loaded Commerce data sync?

Once connected, Feedance periodically syncs your Loaded Commerce product, inventory, and order data so your feeds stay up to date without manual intervention. Sync frequency can depend on your Feedance plan and settings, and you can also trigger a manual sync when you need your feeds refreshed right away, such as after a bulk price or stock update.

  • Feed Protection can stop an update when something looks wrong
Troubleshooting

Common Loaded Commerce connection issues

IssueLikely fix
Connection fails or credentials are rejectedDouble-check the store URL and API access credentials you entered in Feedance, and confirm the account or key used still has the necessary permissions on your store.
Products or stock levels appear outdatedTrigger a manual sync in Feedance, and confirm your store is reachable and not blocking automated requests from external services.
Some products are missing from the feedCheck that the products are published and assigned to a category in your store, since unpublished or unassigned items are typically excluded from feeds.
Optimization tips

Get more from a Loaded Commerce feed.

  • Keep product titles and descriptions clear and complete in Loaded Commerce, since Feedance builds your feeds directly from this source data.
  • Make sure every product has a primary image and correct category assignment before syncing, so listings look complete on the channels you publish to.
  • Keep stock levels current in your store so Feedance can accurately reflect availability and avoid overselling.
  • Use consistent, unique product identifiers (such as SKUs) across your catalog to help channels match listings correctly.
  • Review your feed in Feedance after major catalog changes, such as bulk price updates or new product launches, to confirm everything synced as expected.
FAQ

Questions about the Loaded Commerce integration

Short answers to what teams ask before connecting a store.

How does Feedance connect to my Loaded Commerce store?

Feedance connects directly to your self-hosted Loaded Commerce store using your store's connection details and access credentials. Once connected, Feedance reads your product, inventory, and order data and keeps it synced so you can build and maintain feeds for the channels you sell on.

Does it matter which version or edition of Loaded Commerce I'm running?

It can. Loaded Commerce has been released in several editions, such as Community Edition, Pro, and B2B, plus a newer cloud-hosted version, and these can differ in setup and available modules. Before connecting, it's a good idea to confirm your store's version and edition, which is usually visible in the admin area's server or system information section, so you can troubleshoot more easily if something looks off.

What data can Feedance read and update from Loaded Commerce?

Feedance works with three types of data from your Loaded Commerce store: products, inventory, and orders. It uses product details to build your feeds, inventory data to keep stock levels accurate, and order data to help align sales activity with your feeds. Feedance does not access customer records, coupons, or store configuration settings such as shipping or tax rules.

How do I make sure my product feed stays current?

Feedance periodically syncs your Loaded Commerce data automatically, but you can also run a manual sync whenever you make significant changes, such as updating prices in bulk or adding new products. Keeping your product information, stock levels, and category assignments accurate in Loaded Commerce itself is the best way to ensure your feed stays reliable.

Do I need to install a plugin on my Loaded Commerce store to use Feedance?

In most standard Loaded Commerce setups, Feedance connects without requiring you to install additional plugins. However, since Loaded Commerce is self-hosted and installations can be customized, the exact setup steps may vary depending on how your store is configured and hosted.

See which of your products earn.

Connect your product feed and GA4. We will show you Product Score, 4T, Price War and Broken Size on your own catalog.