Feedance vs Channable: Breadth or Creative Depth? (2026) Of the platforms we're regularly compared against, Channable is the closest. Not in the sense of doing the same thing — it doesn't — but in the sense that the same buyer genuinely evaluates both.[...] Read more
Feedance vs Productsup: Two Different Jobs (2026) If you're comparing these two, there's a decent chance you're comparing the wrong things. Productsup and Feedance both take product data in and send optimised data out. That's where the similarity en[...] Read more
Feedance vs DataFeedWatch: An Honest Comparison (2026) Most comparison pages written by a vendor about a competitor follow the same script: our tool is modern and automated, theirs is manual and dated. We wrote a version of that page in 2025. It wasn't ac[...] Read more
Power Up Performance Max: The Strategic Guide to Feed Optimization Google’s Performance Max (PMax) campaign type manifests as a formidable force, delivering expansive reach and automated effectiveness throughout Google’s advertising network. E-commerce managers a[...] Read more
Google Shopping video_link Attribute: The Complete 2026 Implementation Guide On June 30, 2026, product videos submitted through the `video_link` attribute became eligible to serve across Google's shopping surfaces. Google also began running policy and quality validation on eve[...] Read more
How to Find and Fix GTIN Errors in Your Google Merchant Center Feed In the competitive landscape of Google Shopping, data quality isn't just a best practice—it's the foundation of a successful campaign. Your product feed is the direct line of communication between y[...] Read more
Martech Awards 2025 Best Use of Technology Award Goes to Feedance! Feedance, known for its innovative solutions that set it apart in the industry, has been honored with the prestigious Martech Award in the category of "Best Use of Technology in Other Industries" for [...] Read more
AI-Generated Product Images & Descriptions in Feeds: 2026 Policy Guide Every e-commerce team I speak to in 2026 has already used AI somewhere in their catalog. A background swapped out. A lifestyle scene generated from a single pack shot. Three hundred product descriptio[...] Read more
How to optimize your ads in 2023? As we enter the year 2023, the world of advertising continues to evolve and expand at an exponential pace. With increased competition and changing consumer behaviors, it has become more crucial than e[...] Read more
Standard XML Product Feed Parameters Most articles about XML feeds assume you are selling t-shirts. That assumption made sense a decade ago, when a "product feed" meant a Google Shopping file and nothing else. It doesn't hold anymore. A[...] Read more
The Complete Guide to Product Variant Feeds Most feed problems don't look like feed problems. They look like a Google Merchant Center disapproval you can't explain, an Advantage+ campaign that spends its budget on a single black t-shirt, or a S[...] Read more
Winning with Variants How to Structure Product Feeds for More Conversions Picture this common e-commerce scenario: a potential customer is scrolling through their social feed and sees an ad for a stunning emerald green armchair. They click, ready to buy, only to land on a p[...] Read more
6 ikas vs Ticimax vs T-Soft vs İdeaSoft: Whose Native Feed Is Actually Ready for Google and Meta 24 Sep, 2026