Turn your Shopline catalog into feeds that know what sells.

Shopline is a cloud-based e-commerce platform founded in Hong Kong that lets merchants build online stores and run omnichannel retail operations. It has grown into one of the most widely used commerce platforms in Hong Kong, Taiwan, and other parts of Southeast Asia, with several hundred thousand brands reported to use it across the region.

The platform combines a storefront builder with backend tools for managing products, inventory, and orders across both online and offline sales channels, along with an app marketplace that lets merchants add payment, logistics, and marketing integrations to their store.

• Connect once, no manual exports
• Catalog changes reach your feeds on every sync
• Product Score, 4T, Price War and Broken Size labels on every product
• One source, a tailored feed for each of 200+ channels

Shopline merchants who advertise on channels like Google, Meta, or marketplaces still need an accurate, up-to-date product feed. Manually exporting and formatting catalog data from Shopline is slow and easy to get wrong, especially as a catalog grows or prices and stock levels change often.

Feedance reads three groups of Shopline data. Each one has a job in the feed.

Feedance works with three core data entities from any connected platform, including Shopline. It does not access or modify customer records, coupons, shipping or tax settings, or any other store data.

Feedance connects directly to your Shopline store through a secure, authorized connection that you approve from your Feedance account. Once connected, Feedance reads your product catalog, inventory levels, and order data on a scheduled basis and keeps that information up to date automatically, so you do not need to manually export files or maintain custom scripts to move data out of Shopline.

1. 01
   Log in to your Feedance account and start adding a new platform connection.
2. 02
   Select Shopline from the list of available platforms.
3. 03
   Authorize Feedance to access your Shopline store when prompted.
4. 04
   Confirm the connection and let Feedance run its first data sync.
5. 05
   Review your generated feed in Feedance and set up any channel-specific rules or exports you need.

Feedance syncs your Shopline product, inventory, and order data on a regular automated schedule so your feed stays current without manual work. Exact sync frequency can depend on your plan and catalog size, and you can also trigger a manual sync in Feedance whenever you need the latest data right away.

• Feed Protection can stop an update when something looks wrong

Once Shopline is connected, every channel gets its own feed from the same source, with Feedance labels in custom label fields.

Google Merchant CenterShopping, Performance MaxMeta AdsAdvantage+ catalog adsTikTok AdsCatalog adsMicrosoft AdvertisingBing ShoppingCriteoRetargetingChatGPT AdsAI shoppingKlaviyoEmail and SMSAwinAffiliate networkAkakçePrice comparison

• Keep product titles and descriptions in Shopline clear and complete, since this data feeds directly into your product feed.
• Use consistent, well-organized variant options in Shopline so sizes, colors, and other attributes map cleanly into feed fields.
• Keep inventory counts accurate in Shopline so your feed does not advertise out-of-stock items.
• Use high-quality product images in Shopline, since image quality directly affects how listings appear on ad and marketplace channels.
• Review your feed in Feedance regularly after major catalog changes to confirm everything synced as expected.