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Facebook Marketplace is the buying-and-selling section built into Facebook, where individuals and businesses list items for local pickup or shipping. For everyday users this works as simple, free classified-style listings, but businesses that want to sell at scale do it differently: they publish a product catalog through Meta Commerce Manager, and that same catalog powers their Facebook Shop and product listings shown to Marketplace and Facebook/Instagram shoppers.
Because catalog-based selling is tied to Meta's commerce tools rather than one-off manual posts, it depends on structured product data: a feed of items with fields such as ID, title, price, availability, condition, and image, uploaded to and kept current inside Commerce Manager. A single catalog can hold from one item up to 10 million, and it must contain only one inventory type — catalogs used for Shops are restricted to physical goods and cannot mix in other listing types such as vehicles, property, or travel.
Maintaining a Facebook catalog by hand — re-exporting spreadsheets, re-uploading feed files, and manually correcting rejected items — is slow and error-prone, especially as a product range grows or changes often. Connecting Facebook Marketplace to Feedance lets you manage that catalog directly from your existing product data, so price, availability, and stock levels shown to shoppers stay aligned with what you actually have, without repeating manual export-and-upload work every time something changes.
Feedance connects directly to your Facebook Marketplace / Meta catalog account using the credentials and permissions you grant during setup. Once connected, Feedance reads your product data, maps it to the fields Meta's catalog expects, and keeps your listings synchronized on an ongoing basis — handling the formatting and update work so you don't have to rebuild or re-upload feed files by hand.
Feedance syncs your Facebook Marketplace data on a regular, automated schedule so that product, inventory, and order information stays current without manual re-uploads. Exact sync timing can vary based on your plan and the volume of data being processed, and a manual sync can typically be triggered whenever you need an immediate update.
Feedance connects directly to your Facebook Marketplace / Meta catalog account once you authorize access. After that, Feedance reads your product data, formats it to match what Facebook's catalog expects, and keeps your listings synchronized on an ongoing basis, so you don't have to manually rebuild or re-upload feed files yourself.
Business selling on Facebook Marketplace works through a product catalog in Meta Commerce Manager rather than individual manual posts, and that catalog must include required fields like price, availability, and images to be accepted. It's also worth knowing that Meta has been moving away from native in-app checkout, increasingly directing buyers to the merchant's own website to complete a purchase, which affects where your order data comes from.
Feedance works with three types of data on Facebook Marketplace: products, inventory, and orders. It reads and updates product listing details such as titles, descriptions, images, and pricing, keeps stock and availability current, and reads order information generated through your connected commerce setup. Feedance does not access other data types such as customer records or coupons.
Once connected, Feedance syncs your product, inventory, and order data with Facebook Marketplace on a regular automated schedule, so changes in price, stock, or listing details get reflected without manual re-uploading. You can also trigger a manual sync in Feedance whenever you need an update to go through immediately.
Feedance is built around Facebook Marketplace's catalog-based commerce model, the same product catalog system that powers Facebook Shops and business listings, rather than individual peer-to-peer classified posts. If your business sells through a Meta product catalog, Feedance can help keep that catalog's products, inventory, and orders in sync.
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