The Feedance AI features is rolling out.
Check it out!

What is Domodi?

Domodi.pl is one of Poland's largest fashion comparison and discovery platforms, aggregating clothing, footwear, accessories, jewelry, and kids' wear offers from more than 600 online stores and brands into a single browsing experience. It is run by Grupa Domodi, a company that belongs to Wirtualna Polska Holding, one of Poland's largest web media groups, and sits alongside a sister fashion site, Allani.pl.

Domodi combines two roles: it is a shopping search engine that lets visitors filter and compare fashion products by price, size, brand, and store, and it is a content/inspiration hub with style guides and outfit collections. Domodi is also listed as a Google Comparison Shopping Service (CSS) partner, meaning merchants who feed their catalog to Domodi can also have their listings surface through Google Shopping ads via Domodi's CSS program.

Note for merchants coming from a home-decor or furniture background: Grupa Domodi separately operates Homebook.pl, a dedicated home-and-living aggregator. Domodi.pl itself is fashion-only -- if your catalog is furniture or interior decor rather than clothing and accessories, Homebook is the more relevant Grupa Domodi platform to evaluate.

Why connect your product feed to Domodi?

Domodi reports over a million products from its retailer network and tens of millions of monthly visits across its properties, giving fashion merchants exposure to shoppers who are already comparing prices and styles rather than just browsing.

Listing your catalog costs nothing upfront: multiple integration guides describe Domodi as free to join, with commission charged only when a shopper clicks through from Domodi to your store (a cost-per-click model), so you pay for traffic rather than for a fixed placement fee.

Because Domodi is a Google CSS partner, a well-structured feed can also extend your reach into Google Shopping placements through Domodi's CSS status, on top of the direct traffic Domodi's own site and app generate.

Domodi and Google Shopping (CSS)

Domodi's participation in Google's Comparison Shopping Services program means merchants can route Shopping ads through Domodi as their CSS partner instead of (or alongside) Google's own CSS. This is a separate arrangement from simply listing on Domodi.pl, and it typically requires the same underlying product data -- accurate pricing, availability, and identifiers -- that Domodi's own marketplace listings need.

If you are already maintaining a Google Merchant Center feed, you are most of the way toward a Domodi-ready feed, since Domodi is documented to accept a similar, Google Merchant-style attribute set rather than a completely separate schema.

What feed format does Domodi require?

Domodi ingests an XML product file rather than a live API call. In every integration path documented (native Domodi registration, and third-party apps for platforms like Shoper, Mamezi, sStore, and home.pl), the process is the same at a high level: you register your store in Domodi's panel, generate an XML feed at a stable URL, and submit that URL so Domodi can fetch and refresh it on its own schedule.

The field structure follows the same pattern used by Google Merchant Center and other comparison shopping engines, rather than a Domodi-only vocabulary -- so if you already export a Google Shopping feed, adapting it for Domodi is largely a matter of category mapping and adding Domodi-specific variant attributes (size, color, gender) rather than rebuilding the feed from scratch.

Registration itself requires basic store details -- store name, website URL, and a confirmed email address -- before your feed link is accepted into Domodi's system.

Which product attributes does Domodi expect?

Domodi's documented integrations converge on the same core attribute set used across Google Merchant-style comparison feeds, plus fashion-specific variant fields. Treat this as the standard structure Domodi is documented to accept -- always confirm current field names in your Domodi merchant panel or integration app before your first submission, since exact tag names can vary slightly by integration method.

AttributePurpose
idUnique, stable product identifier
titleProduct name
descriptionProduct description
linkURL to the product's page on your store
image_linkMain product image URL
priceCurrent selling price, with currency
availabilityIn-stock status
brandManufacturer or brand name, used for brand filtering on Domodi
gtin / mpnEAN/GTIN or manufacturer part number, recommended for unambiguous product matching
Variant attributes (size, color, gender)Used to present multiple variants (e.g. size S/M/L/XL) of the same product

How to connect Domodi with Feedance

  1. In Feedance, create a new feed and map your product catalog to the standard Google Merchant-style attribute set (id, title, description, link, image_link, price, availability, brand, gtin/mpn) that Domodi's integrations are built around.
  2. Add Domodi's fashion-specific variant attributes -- size, color, and gender -- for any apparel or footwear items that come in multiple options, since Domodi is documented to use these to group and display variants.
  3. Publish the feed at a stable, always-available Feedance-hosted XML URL.
  4. Register your store in Domodi's merchant/partner panel (or the relevant e-commerce platform app if you use one) with your store name, website, confirmed email, and the Feedance feed URL.
  5. Confirm your first import completes and spot-check a sample of listings on Domodi.pl against your live store for accurate price, availability, and imagery.
  6. Keep the feed live in Feedance so Domodi's scheduled refresh always pulls current stock and pricing rather than a stale snapshot.

How often should the feed update?

Documented integrations describe Domodi refreshing merchant feeds roughly once a day; separately, at least one third-party app integration (used by some e-commerce platforms) schedules its own feed generation multiple times a day before Domodi fetches it. Exact refresh cadence therefore depends partly on which integration path feeds Domodi, and Domodi does not appear to publish a single universal SLA for all merchants.

Regardless of Domodi's own fetch schedule, keep your source feed in Feedance updated at least daily -- and ideally in near real time for price and stock -- so that whenever Domodi does pull your file, it reflects current, purchasable offers rather than out-of-date prices or sold-out items.

Common feed issues to avoid

Domodi has not published a public, itemized error-code list, so treat the following as general causes of listings failing to display or underperforming on comparison shopping platforms like Domodi, rather than a verified Domodi-specific error catalog:

  • Missing or inconsistent gtin/mpn and brand values, which weakens product matching and brand-based filtering.
  • Feed price or availability that no longer matches what's shown on the actual product landing page, which erodes trust and can suppress a listing.
  • Broken or redirecting link and image_link URLs.
  • Missing size/color/gender variant data for apparel and footwear, which can cause options to be merged incorrectly or omitted.
  • An unreachable or slow-loading feed URL at the moment Domodi's system fetches it.

Optimization tips (general best practice)

These are general feed-quality practices rather than Domodi-specific requirements, since Domodi has not published a detailed optimization guide publicly:

  • Use clear, keyword-rich product titles (brand, product type, and key attributes like color or size) since Domodi shoppers filter and search much like on a comparison engine.
  • Populate GTIN/EAN codes wherever they exist -- comparison platforms and Google's CSS ecosystem generally reward unambiguous product identification.
  • Keep pricing and stock status synced as close to real time as your platform allows, since click-based commission models make stale "in stock" listings costly in wasted clicks.
  • Provide multiple, high-quality product images where the schema allows more than one image, since fashion shoppers rely heavily on visuals.
  • Map your categories as specifically as possible to fashion subcategories (e.g., dresses, sneakers, handbags) rather than broad catalog groupings, to improve discoverability within Domodi's browse and filter experience.

FAQ

Is listing on Domodi free?
Multiple integration guides describe joining Domodi as free, with commission charged only when a shopper clicks through to your store -- a pay-per-click model rather than a flat listing fee.

Does Domodi only accept fashion products?
Yes. Domodi.pl focuses on clothing, footwear, accessories, jewelry, and kids' wear. If your catalog is home decor or furniture, that falls under Grupa Domodi's separate platform, Homebook.pl, not Domodi.pl.

Can I reuse my Google Merchant Center feed for Domodi?
Largely yes -- Domodi's documented integrations use a similar Google Merchant-style attribute set, so most of the mapping work is category alignment and adding fashion variant attributes (size, color, gender) rather than building an entirely new feed.

Do I need a Domodi merchant account before submitting a feed?
Yes. Every documented path requires registering your store in Domodi's panel (store name, URL, confirmed email) before your feed URL is accepted.

How do I know Domodi has picked up my latest feed?
Domodi-facing e-commerce apps typically show a last-generated/last-fetched timestamp in their own admin panel; check that timestamp against your Feedance feed's last-updated time to confirm the two are in sync.

Schedule your 15-minute demo now

Schedule my demo

We’ll tailor your demo to your immediate needs and answer all your questions. Get ready to see how it works!